CLIENT NAME:
YOGASANA CHAMPIONSHIP 2025
tyccAd November 12, 2025
TYC Communication designed a comprehensive strategy to amplify awareness about Para Yogasana and its inclusivity. The approach focused on generating nationwide attention through robust media outreach, social media engagement, and targeted advertising. The team also crafted compelling communication material to highlight the significance of Yogasana for differently-abled athletes.
The solution
As the event management and communication partner, TYC Communication handled all aspects of the First Para National Yogasana Championship 2025–26 held at Morarji Desai National Institute of Yoga, right from strategic planning to flawless execution. The agency managed event planning, media coordination, influencer engagement, social media and digital marketing. Interactive sessions, workshops, and conferences were curated to celebrate the strength and spirit of para-yogis.
The Impact
The event saw impressive turnout, media coverage, and social media chatter, which made it possible for thousands to embrace inclusive yoga practices. The integrated strategy of TYC Communication not only increased visibility within the para-yogasana movement but also helped the event earn its place as a national standard for inclusive wellness.
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