CLIENT NAME:
Meril
tyccAd July 10, 2025
With a comprehensive PR strategy focused on strengthening Meril’s leadership in the healthcare industry, TYC Communication emphasized media outreach through targeted press releases, expert-led articles, curated doctor interactions, and planned press conferences around Meril’s innovations and achievements. The strategy aimed to position Meril as a thought leader while increasing visibility in both national and regional healthcare media.
The solution
Our team at The Yellow Coin Communication meticulously executed a series of PR activities for Meril Life Sciences. This included drafting impactful press releases that highlighted the breakthrough innovations and achievements of doctors associated with Meril Life, arranging exclusive interviews, and organising high-impact press conferences. We also facilitated in-depth interaction stories between media and healthcare experts to build credibility and trust.
The Impact
By leveraging curated PR plans, Meril Life Sciences achieved sustained visibility across top-tier media and prominent healthcare publications. The consistent spotlight on their medical advancements and expert contributions positioned Meril as an industry authority. This amplified recognition has enhanced brand trust and expanded engagement with the healthcare ecosystem across India.
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PRESS RELEASES
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PIECES OF MEDIA COVERAGE
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